The HMI Performance Incentives Leadership Team

Drawing upon their extensive experience (over 100 years between them), our leadership team continues to create innovative, cutting-edge products that have made HMI one of the most reliable and trusted performance improvement companies in the world. Our emphasis on high integrity, customer partnerships, and innovative incentive solutions is what defines HMI.

Paul V. Ferreira
Co-founder and President
Paul’s career spans over 35 years in the incentive marketing industry. As co-founder and managing partner of HMI, his leadership and innovation has positioned HMI as a leader in providing performance incentive strategies, fulfillment, creative services, customer service and technology solutions to companies with local and global reach.

Lincoln Smith
Vice President, Sales and Marketing
Lincoln has over 15 years of incentive marketing experience with HMI. In 2000, Lincoln received his MBA from the University of San Diego, School of Management with an emphasis in Marketing and Venture Management. After graduation, he worked as a strategy consultant for Agency.com structuring effective interactive business practices for Fortune 500 companies. Lincoln manages HMI’s sales channels and partnerships as well as developing incentive solutions for clients.

Monica Preman
Vice President, Group Travel Operations
With over 25 years of experience, Monica has extensive group travel experience. Her comprehensive background in the travel industry, as well as a personal familiarity with travel suppliers and hoteliers throughout the world, provides essential first-hand expertise regarding destinations and activities. Her relationships provide HMI’s clients with additional purchasing insights and travel destination creativity.

Javier Betancourt
Vice President, Operations
Javier’s background includes over 20 years of international business and executive management experience in the high tech and multi-media industries. As VP of Operations, Mr. Betancourt’s primary objective is to ensure customer service levels are maintained or exceeded as is the HMI way. Mr. Betancourt leads the internal and external Operations, the Information Technology and the Marketing Communications teams. Mr. Betancourt brings significant experience from: Progress Software, Framework Technologies Corp, OpenMarket Inc., Fidelity Investments, WGBH Broadcasting, Sumitomo Heavy Industries, Lotus Development/IBM, The Post Group, FOX TV Production, and Propaganda Films. He attended Cal State University Northridge, and holds various professional certifications, he also studied international business at Sophia University in Tokyo, Japan.

Kenneth J. Ferreira
Chief Financial Officer
Ken has held senior financial positions with major consumer product and utility companies. As the Chief Financial Officer, he is responsible for all analysis, financial, operations budgeting and planning