HMI Performance Incentives will help you to pinpoint opportunities within your business strategy where you’ll have the greatest success when inserting incentive tactics for your target audience. Using our full repertoire of service capabilities, we’ll design and manage the perfect program for you.
It all depends on what your motivation is. Is it…
Whether your issue is low margins, differentiation from competition, or decreased market share, our programs can scale to meet any issue, across all levels of the channel. Our experience in this industry is vast, and we specialize in loyalty, recognition, product pushes, and data acquisition and business intelligence. In other words, the works.
Carving out your place amongst buyers loyal to competitive brands can be difficult. Our programs help you to optimize Co-op or Manufacturer Development Funds to better incentivize the purchase of your products. Whether that’s rewarding top performers with a group trip or moving your small- to mid-sized accounts, we’ve got you covered.
Many electrical contractors buy from 4-5 suppliers on average, which means you may struggle with differentiating your brand, or you might find it hard to reach your end-users in a profitable way. Our programs can help you corral your buyers to your brand and motivate the sales personnel throughout your channel to push your products.
In an industry ruled by fast turn-around and the need to be the first call, sustaining monthly loyalty is of the utmost importance. By partnering with us to build an in-depth, branded program of your own, you can add a value that your competitors don’t have, increase your much-needed mind share, and capture those essential discretionary dollars.
Your Value-Added Resellers may have uncountable product options when installing their technology solutions. Our programs allow you to cut through the competition and noise to capture the attention of VAR principals, sales reps, and engineers. We’ll employ proven strategies like eLearning and rewarding steps-to-sale to give you an edge.
Maintaining engagement with disengaged F&I reps and dealers can be quite the feat. Our programs give dealer principals, sales reps, and F&I staff a real reason to extend your percentage of the deal, increase the number of deals done, and improve their overall incremental business by giving them something more than just commission.
Industries evolve. They grow, shrink, and adapt in the face of changing times. They learn to incorporate new technologies and changing demographics. Just look at group incentive travel, a particularly reactive part of the incentive industry. The state of incentive travel serves as a reflection of the current cultural and economic landscape: consumer preferences and […]
A lot has happened since we last addressed the Amazon Problem in this blog. The eCommerce giant acquired Whole Foods, opened an automated brick-and-mortar store with no cashiers, and has announced plans to build another headquarters somewhere in a major city around the country. While these leaps may not affect you directly, they ensure one thing: Amazon is […]
Imagine you’re a manufacturer or distributor who produces and/or sells complex products to a field of VARs across the U.S. You know how valuable your products can be to end-users, and you know how important it is to communicate this value to them. Unfortunately, your channel partners aren’t as well-versed in the nuances of your products, and […]
The other day, I came across an article titled “Opinion: The Cost of a Successful Loyalty Program” by Dan Durbin, a recently retired businessman. In this article, Durbin speaks on his experience when attempting to run a loyalty program. At first, he struggled to find an example of a program that was capable of providing a […]
In our last blog post, we discussed some of the reasons an organization would want to target market share as a specific goal for their incentive program. We also suggested that there are certain types of “offensive” incentive strategies that are more conducive to achieving this goal. For example, points programs and special promotions. We’ve covered […]
You’re probably familiar with the phrase, “The best defense is a good offense.” While it’s often trotted out in the context of sports—suggesting that the best way to protect your team or your goal is to go on the offensive—the world of sales is also no stranger to these types of metaphors. Just look at […]
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