Partner Channels Aren’t For Everyone… Here’s Why.

Top Takeaway from Move the Channel’s Thinking about building a partner channel… Don’t bother. Recently, HMI Regional Vice President and Founder/Chief Writer of Move the Channel, Travis Smith, wrote an article called Thinking about building a partner channel… Don’t bother. This article was posted to a LinkedIn group called Move the Channel. This is a […]

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Automotive Aftermarket Trends: New Year New Challenges

Welcome to the first installment of the HMI Blog’s “New Year, New Challenges” series! Each week, we’ll take a look at one of the industries our clients deal in and see what lies ahead for them in the new year: the good, the not-so-good, and the unknown. Our first industry: the automotive aftermarket. As the […]

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Identifying and Engaging Your Channel’s Point of Influence

How can you influence the behavior of channel partners, reach end-users, and capture critical information? Effecting change in your channel takes knowing who’s driving its most important sales behaviors. The best channel incentive programs target the point of influence. Setting up strategies that collect data while they reward can allow you to more easily identify […]

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Our Top 6 Incentive Trends for 2019

It’s late December again—why does it always come around so fast? And, as with every late December, we turn our thoughts to the year ahead: what caught our attention this year, and what we see changing going into the next. Here are our top 6 incentive trends to kick off 2019: 1. Well, well, well […]

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The Challenges of Customer Retention

About 8 years ago I noticed that our kitchen sink was leaking. This paved the way to the discovery that in fact our garbage disposal had broken and would leach water down into the cabinet space below every time we ran the faucet or dishwasher. Of course, I spent the requisite two to three hours […]

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5 Best Practices for Social Media Use in Incentive Programs

Does your company have its own Facebook? LinkedIn? Twitter? Maybe even a Google Plus or Pinterest? Social media can be a great way to talk to your audiences, whether it’s your employees, customers, or channel partners. Even if you don’t have a designated social media manager, having a direct line of communication with your audience […]

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eBook: The Rise of eCommerce In Distribution Channels

What does eCommerce look like right now for distributors? And more importantly, where is it headed and how can we prepare for it? eCommerce will reach $1.2 trillion in B2B sales in the U.S. alone by 2021, with a compound annual growth rate of 7.4%. Are you prepared? It’s clear that eCommerce has arrived in […]

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HVAC Trends: Greener, Smarter, Better

We’re back with another installment of our “New Year, New Challenges” series, where we discuss the various industries our clients deal in and think about what lies ahead for them in 2019. This week, our focus is on the HVAC/R industry: Heating, Ventilation, Air Conditioning, and (sometimes) Refrigeration . At least one new HVAC trend […]

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IT Trends: What Your Competitors Are Doing with Incentives

In last week’s blog, we covered some of the latest trends our clients are focused on in the Automotive Aftermarket. This week in our “New Year, New Challenges” campaign, we’ll take a look at a few major Information Technology trends that have moved to the foreground in 2019 and how these trends are shaping the ways […]

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