Back in July, I attended the Incentive Marketing Association’s 2019 Summit, an annual event where the organization presents its esteemed Circle of Excellence Awards. According to the IMA, these awards were established “to identify and recognize outstanding examples of incentive programs, products and services,” and consist of four primary award categories: Sales Incentives, Employee Incentive, […]
One of the things we always hear from our clients is that they never compete on price, but we also hear that “80 to 90 percent of distributors believ[e] their value proposition contains at least one of the following attributes: product selection and availability, speed of delivery and pre-sales or post-sales expertise.” So if we’re […]
As I was watching my Cleveland Browns play on MNF, it inspired me to share how football-themed special promotions can get your business over the goal line as well! Football season is officially upon us. Whether you’re someone who’s not really interested in football, or you find yourself in a half dozen fantasy football leagues […]
Incentive travel planning can seem like a daunting task, but, if done correctly, the associated increase in sales and profitability are well worth the investment. Incentive travel can have a huge positive impact on corporate culture and engagement. But beyond creating impactful experiences for your audience, you can also have a massive impact on sales, revenue, […]
We all have our go-to tools: the trusty hammer, those four screwdrivers—two slot head, two Phillips head—a set of pliers, a tape measure, and maybe an electric drill (for special occasions). Sure, there may be a few more, and possibly a few heavy-duty ones that we break out when the situation calls for it, but […]
Earlier this year, the Dominican Republic found itself in the news following the untimely deaths of nearly a dozen U.S. tourists staying at various luxury resorts across the island. While the U.S. Embassy in Santo Domingo hasn’t as of yet confirmed that these tragic deaths—which occurred over the span of 6 months—are related, the situation […]
The NAED Adventure Conference Recently I attended the National Association of Electrical Distributors (NAED) Adventure Conference in Nashville. For those unfamiliar with the organization, NAED is the association for the $72 billion electrical distribution industry, boasting nearly 700 members from all across the country. The annual Adventure Conference is designed to provide “cross-functional collaboration of […]
Recently, we hosted an Incentivate in Nashville! Here are the highlights. To learn more about our Incentivate events, click here.
Recently, we hosted an Incentivate in Cleveland! Here are the highlights. To learn more about our Incentivate events, click here.